JUNIOR SLAM SERIES and ELITE CURLING team up to Elevate Youth Curling in Canada
Cambridge, Ontario – April 7, 2025 – The Junior Slam Series, Canada’s premier youth curling event management company, is proud to announce a strategic sponsorship partnership with Elite Curling, a leading provider of professional custom curling apparel. This partnership is set to amplify the experience for young curlers across Canada and beyond, while furthering both organizations’ commitment to the growth and development of the sport.
With a decade-long track record of delivering premium junior curling events, the Junior Slam Series has grown from its Ontario roots to host a growing number of U15, U18, U20, Mixed and Mixed Doubles competitions. Drawing teams from across Canada, the U.S., and Europe, the Series has become a cornerstone for athlete development and competitive excellence in the youth curling landscape.
Elite Curling, established in 2016, has quickly become synonymous with high-quality, semi-custom and fully custom dye-sublimated curling apparel. Their designs are trusted by teams globally, making them an ideal partner to outfit the next generation of curling stars.
Key Benefits of the Partnership:
- A Premium Athlete Experience: Junior Slam Series teams will have access to special team apparel offers and will sport custom-designed apparel by Elite Curling, ensuring they step on the ice with confidence, comfort, and style.
- Elevated Event Aesthetic: The partnership will bring fresh co-branded event materials and gear, enriching the visual identity of the Junior Slam Series and creating an exciting and professional atmosphere at all events.
- Partnering with Future Champions: Elite Curling will become the title sponsor of the Elite Curling U20 Mixed Doubles Slams including its year end Championship event.
- A Unified Commitment to Youth Development: Both organizations are passionate about fostering community and growing the game of curling in Canada. Through this partnership, they will work together to create more meaningful opportunities for young athletes to thrive both on and off the ice.
“At the Junior Slam Series, we are constantly looking for ways to elevate our athletes’ experience,” said Byron Scott, Founder of Junior Slam Series. “Partnering with Elite Curling is a perfect fit. Their attention to detail and understanding of the curling community will help us continue to deliver world-class events for youth athletes.”
Kelsey Cathcart, Principal Designer of Elite Curling, added, “We’re thrilled to align with the Junior Slam Series, an organization that shares our passion for advancing curling. Together, we will help young athletes shine at every event.”
This partnership represents a significant milestone in the effort to expand and improve youth curling experiences in Canada. By blending the Junior Slam Series’ event expertise with Elite Curling’s innovative designs, the two organizations are set to create an unforgettable experience for curlers and fans alike.
For more information, visit JuniorSlamSeries.com and EliteCurling.ca.
About Junior Slam Series:
The Junior Slam Series is Canada’s leading youth curling event management organization, offering top-tier competitive, educational, and developmental opportunities to junior curlers. Since 2016, the Series has hosted events attracting top teams from across Canada and the United States.
About Elite Curling:
Elite Curling specializes in premium custom curling apparel, providing semi-custom and fully custom solutions for curling teams around the world. Their commitment to quality and design has made them a trusted brand in the curling community.
